Kris Murray

This book is written for early childhood business owners wanting to grow their business into a (multi) million-dollar company. Anyone from the home daycare provider that dreams of one day opening a center, to the small center owner who dreams of having a larger center or a single center owner that wishes to have multiple centers. Brian shares 101 golden nuggets to bring your business greater success. He shares secrets to successful operations, financial insights, management principles, employee management tips, and expansion strategies.

He has also included business profiles of more than fifteen center owners who have all created seven figure child care businesses, so you can learn from and be inspired by their stories. If you are ready for the ultimate in child care business success, you’ll want to get yourself a copy of this gem!

Proven marketing techniques for a more profitable child care business. You have the skills and expertise to provide high-quality care to children. Do you also know the best, most effective ways to market your child care program to prospective families? The Ultimate Child Care Marketing Guide is filled with exercises, action steps, and strategies to help you become a more business-savvy leader and entrepreneurial thinker. Built around the four pillars of marketing—metrics, market, message, and media—this resource will help you grow your child care business, whether you run a small program or large center.

As you develop core marketing and business skills, you will be able to. Track marketing activities to see which strategies work best for your program. Identify and reach prospective families. Understand the basic elements of creating and using a marketing plan. Fill your program to capacity in any economic climate.

Are you an early childhood professional looking for inspiration? Would you like to gain fresh ideas and innovative approaches to managing or leading your early learning program? If so, this book is for you. Kris Murray’s Child Care Rockstar™ Radio show is one of the leading podcasts uniquely focused on the business of child care. Inside, you’ll discover close to fifty profiles – excerpts of interviews from the show. Meet inspired business leaders, both inside and outside the early childhood field. Learn new approaches and creative ways to hit your goals.

You may even craft a new dream or vision based on these real-life stories of the unsung heroes of early learning.We hope you enjoy the book and we look forward to featuring your rock star story on a future episode.To hear the full interviews, check out Child Care Rockstar Radio on iTunes or go to www.childcaresuccess.com/podcast. Leave feedback, or let us know how we can help.