Tara Hunt
CEO @trulyinc exec publisher @futurithmic researcher. strategist Podcast: @anatomyofastrat. My fam: @carlospache_co @Ridley @lizziethepug she/her/hers
Book Recommendations:
Recommended by Tara Hunt
“Reading Counting for Nothing by Marilyn Waring completely shifted my thinking about everything. I still credit her book as one of the pivotal moments in my life (and the development of my thinking). Tnks for reminding me of this article @deBeauxOs1 (also, Patsy avatar? AWESOME!) https://t.co/woSas3SyaG” (from X)
by Marilyn Waring·You?
by Marilyn Waring·You?
Safe drinking water counts for nothing. A pollution-free environment counts for nothing. Even some people - namely women - count for nothing. This is the case, at least, according to the United Nations System of National Accounts. Author Marilyn Waring, former New Zealand M.P., now professor, development consultant, writer, and goat farmer, isolates the gender bias that exists in the current system of calculating national wealth. As Waring observes, in this accounting system women are considered 'non-producers' and as such they cannot expect to gain from the distribution of benefits that flow from production. Issues like nuclear warfare, environmental conservation, and poverty are likewise excluded from the calculation of value in traditional economic theory. As a result, public policy, determined by these same accounting processes, inevitably overlooks the importance of the environment and half the world's population. Counting for Nothing, originally published in 1988, is a classic feminist analysis of women's place in the world economy brought up to date in this reprinted edition, including a sizeable new introduction by the author. In her new introduction, the author updates information and examples and revisits the original chapters with appropriate commentary. In an accessible and often humorous manner, Waring offers an explanation of the current economic systems of accounting and thoroughly outlines ways to ensure that the significance of the environment and the labour contributions of women receive the recognition they deserve.
Recommended by Tara Hunt
“I've admired the work that Lee and Sachi LeFever have done with Common Craft over the years. I loved reading the stories behind their success. They made it look easy...of course, reality is always a little trickier. This book was fun to read, incredibly open and honest, and came at such a perfect time for me! I learned so much from Lee's insights into building a 'big enough' business and it really inspired me to rethink a lot of what I'm working on. If you are an entrepreneur with heart, you'll love this book.” (from Amazon)
An eye-opening antidote to the endless-growth mindset, Big Enough offers an alternative path to career success. In this illuminating book, entrepreneur Lee LeFever gives an inside view of building a scalable, product-focused business, while never compromising on quality of life. Lee and his wife, Sachi, responded to the promise of the internet by building a home-based business, Common Craft, that was profitable yet small enough to pivot and innovate. Lee takes you through the multiple business models they pursued―marketplace, digital product licensing, subscription services, distribution partnerships, and more―and offers his best tips for how you, too, can build a lightweight business that supports a life you love. A must-read for anyone interested in entrepreneurship, business strategy, and e-commerce, Big Enough arms you with insights into how technology and innovation are changing the face of business―and how the science of happiness and the pursuit of values can help redefine what it means to be successful.