The Best Marketing Plan eBooks of All Time

Discover the most influential marketing plan ebooks, recommended by leaders, experts, and readers worldwide

We may earn commissions for purchases made via this page.
Recommendations by Tyler Dary, Suriya, Al Ries, Miguel Rivas Perez and 4 others

Not sure what to read? Our AI can suggest the most recommended Marketing Plan books!

1
Book Cover of Allan Dib - The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

By Allan Dib – Serial entrepreneur and technology expert (you?) 

4.88
| 2021 | 240 Pages
Recommended for: 
Entrepreneurs and small business owners. Ages 12 to Adults.
You will:
  • Learn how to create a marketing plan on a single page for clarity and focus.
  • Discover effective strategies to attract new customers and retain existing ones.
  • Understand the importance of measuring ROI for marketing efforts to improve effectiveness.
  • Explore how to differentiate your business from competitors through unique marketing tactics.
  • Implement actionable steps to streamline marketing campaigns and achieve better results.
  • Struggling business owners will spend time to save money, whereas successful business owners will spend money to save time.
  • By far the biggest leverage point in any business is marketing.
  • If you want more success, you need to start paying attention to and expand the things that give you the most leverage.
Reviews:
Clear Steps
Actionable Advice
Engaging Style
No Fluff
Practical Insights
Common Concepts
Not Comprehensive
  • #27 Best Seller in Business Writing Skills on Amazon
  • New York Times Bestseller
  • Rated Amazon Best Book of the Year
Recommended by Douglas Burdett, Al Ries, Tyler Dary and 6 others
Al RiesEverybody knows marketing is getting too complicated. Allan Dib solves that problem with his brilliant new book. Read it and simplify your life
Miguel Rivas PerezA Must-Read for Small Business Owners Getting Started with Marketing
Dave KinnearNot just a marketing plan - a plan for your business
Show 3 more reviews and 3 ratings |Read Amazon reviews |Rate or write a review
2
Book Cover of Magic Leone - A1 Marketing Plan

By Magic Leone – Global coach and acclaimed author (you?) 

4.69
| 2022 | 445 Pages
Recommended for: 
Entrepreneurs and business owners. Ages 12 to Adults.
You will:
  • Learn how to launch a profitable business in just 8 weeks.
  • Discover tactics to acquire your first 1000 customers without running ads.
  • Understand how to create high-converting offers that attract customers.
  • Identify gaps in your marketing strategy to achieve consistent results.
  • Create systems and processes to reduce workload and increase efficiency.
Reviews:
Good Advice
Easy to Follow
Step-by-Step
Practical Examples
Actionable Strategies
Repetitive
Too Simplistic
  • New York Times Bestseller
  • Rated Amazon Best Book of the Year
Read Amazon reviews|Rate or write a review
Marketing Plan Book made by AI

By TailoredRead – AI that creates personalized books for you 

4.98
| 2025 | 30-300 pages
Learn Marketing Plan faster with a book created specifically for you by state-of-the-art AI. Our AI has vast knowledge of Marketing Plan, and will craft a custom-tailored book for you in just 10 minutes. This tailored book addresses YOUR unique interests, goals, knowledge level, and background. Available for online reading, PDF download, and Kindle, your custom book will provide personalized insights to help you learn faster, expand your horizons, and accomplish your goals. Embark on your Marketing Plan learning journey with a personalized book - made exclusively for you.
Recommended for: 
All readers across all knowledge levels.
You will:
  • Get a Marketing Plan book tailored to your interests, goals, and background
  • Receive a book precisely matching your background and level of knowledge
  • Select which topics you want to learn, exclude the topics you don't
  • Define your learning goals and let your book guide you to accomplish them
  • Get all the knowledge you need consolidated into a single focused book
Reviews:
Insightful
Focused
Highly Personalized
Easy to Read
Engaging
Actionable
Up-to-Date
3
Book Cover of Jason McDonald Ph.D. - The Marketing Book: a Marketing Plan for Your Business Made Easy via Think / Do / Measure (2025 Marketing - Social Media, SEO, & Online Ads Books)

By Jason McDonald Ph.D. – Active on the Internet since 1994 (you?) 

4.67
| 2018 | 218 Pages
Recommended for: 
Small business owners, marketers, and entrepreneurs. Beginner to Intermediate readers.
You will:
  • Define your brand and target customers
  • Build a marketing plan
  • Deploy digital marketing strategies like SEO, online ads, and social media
  • Measure marketing effectiveness
  • Understand the basics of marketing and online marketing
Reviews:
Comprehensive Guide
Up-to-date Information
Practical Advice
Easy to Follow
Actionable Strategies
Repetitive Content
Slow Paced
Added to Reading List by Prosper Taruvinga and Alesha Burkeen
Read Amazon reviews|Rate or write a review
4
Book Cover of Mr PR Smith - SOSTAC® Guide to your Perfect Digital Marketing Plan

By Mr PR Smith – Co-author of 'Digital Marketing Excellence' (you?) 

4.60
| 2019 | 319 Pages
Recommended for: 
Digital marketers, marketers, individuals interested in digital marketing. Beginner to Intermediate readers.
You will:
  • Create digital marketing plans efficiently
  • Understand critical planning process
  • Integrate digital developments like AI and IoT
  • Apply SOSTAC® framework in 4 minutes
  • Learn from valuable examples and guiding resources
Reviews:
Clear
Informative
Easy-to-follow
Valuable examples
Useful
Starting point
Not detailed enough
Added to Reading List by Nepluz Nepluz
Read Amazon reviews|Rate or write a review
5
Book Cover of Alex Genadinik - Marketing Plan Template & Example: How to write a marketing plan (Business plan)

By Alex Genadinik – Successful serial entrepreneur, bestselling Amazon author, business coach (you?) 

4.58
| 2015 | 73 Pages
Recommended for: 
Entrepreneurs, Small Business Owners. Beginner to Intermediate readers.
You will:
  • Create a marketing plan with practical advice and clear examples.
  • Understand the importance of preparation for marketing campaigns.
  • Learn how to fill out every section of a marketing plan document effectively.
  • Discover strategies for various types of businesses, from restaurants to online ventures.
  • Understand the difference between theoretical marketing plans and real-world actionable strategies.
Reviews:
Practical Advice
Easy to Understand
Actionable Content
Clear Examples
Useful Templates
Lacks Depth
Repetitive Content
Read Amazon reviews|Rate or write a review
6
Book Cover of Malcolm McDonald - Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy

By Malcolm McDonald – Marketing expert and author (you?) 

4.57
| 2016 | 192 Pages
Recommended for: 
Marketing professionals and students. Ages 12 to Adults.
You will:
  • Learn effective marketing planning techniques that can be applied in real-world scenarios.
  • Discover how to define markets and segments for targeted marketing strategies.
  • Understand the importance of setting achievable marketing objectives and strategies.
  • Learn about advertising and sales promotion strategies that drive results.
  • Discover practical tools and templates for creating a marketing plan.
Reviews:
Informative
Practical Guidance
Accessible
Well-Structured
Insightful
Repetitive
Too Basic
  • New York Times Bestseller
  • Rated Amazon Best Book of the Year
Recommended by Douglas Burdett
Show 1 rating |Read Amazon reviews |Rate or write a review
7
Book Cover of Alexander Chernev - The Marketing Plan Handbook, 6th Edition

By Alexander Chernev – Marketing Professor at Northwestern University (you?) 

4.56
| 2020 | 156 Pages
Recommended for: 
Marketing professionals seeking to develop actionable marketing plans. Intermediate to Advanced readers.
You will:
  • Craft a strategically viable marketing plan
  • Manage customer, collaborator, and company value
  • Integrate business-to-consumer and business-to-business planning
  • Develop marketing plans for startups and established companies
  • Streamline marketing planning process for various types of organizations
Reviews:
Streamlined Approach
Comprehensive Information
Value-Creation Emphasis
Cross-Functional Planning
Beneficial for Managers
Not Specific Enough
Academic Tone
Read Amazon reviews|Rate or write a review
8
Book Cover of Kelly Smith - 1 Hour Annual Marketing Plan: For Plastic Surgeons and Med Spas

By Kelly Smith – Over 20 years of experience as an entrepreneur, day spa owner, Medical Spa CFO, and business consultant (you?) 

4.52
| 2019 | 102 Pages
Recommended for: 
Medical professionals seeking to improve marketing strategies. Beginner to Intermediate readers.
You will:
  • Increase practice revenue by 30% in 90 days
  • Create an entire Annual Marketing Plan in an hour
  • Implement controls for long-term success
  • Understand profitability challenges in the Elective Medical Industry
  • Learn step-by-step solutions for common challenges
Reviews:
Revenue Increase
Step-by-Step Instructions
Industry Professional
Proven Event Program
Solves Profitability Challenges
Not Advanced
Elementary Content
  • #90 Best Seller in Plastic Surgery on Amazon
Read Amazon reviews|Rate or write a review
9
Book Cover of John Smiddy - STOP Guessing START Marketing: The Simple 5-Step Formula to Highly Effective Marketing Strategy

By John Smiddy – Marketing consultant and agency owner (you?) 

4.52
| 2023 | 207 Pages
Recommended for: 
Entrepreneurs, Marketing Professionals, Business Owners. Beginner to Intermediate readers.
You will:
  • Create a comprehensive marketing plan
  • Develop a successful marketing strategy
  • Attract and grow core customer base
  • Understand real-world examples
  • Learn actionable steps for marketing success
Reviews:
Comprehensive
Easy-to-Follow
Real-World Examples
Actionable Steps
Knowledge & Tools
Overwhelming
No Return on Ads
Read Amazon reviews|Rate or write a review
10
Book Cover of Polly Letofsky - Buzz!: Your Super Sticky Book Marketing Plan

By Polly Letofsky – First woman to walk around the world & Award-winning author (you?) 

4.51
| 2023 | 138 Pages
Recommended for: 
Authors & Writers seeking effective book marketing strategies. Beginner to Intermediate readers.
You will:
  • Learn to pinpoint your target reader effectively with an exercise.
  • Discover 7 tools to attract media attention for your book.
  • Understand how to create book trailers using 6 different options.
  • Explore a 21-day Countdown to Book Launch strategy.
  • Learn 20 tips for organizing a successful live book release party.
Reviews:
Practical Ideas
Proven Practices
Step-by-Step Guide
Updated Information
Engaging Writing
Outdated Ideas
Overblown Promises
  • #59 Best Seller in Book Publishing Industry on Amazon
  • Best Travel Memoir at IPPY Awards
  • Best Memoir at Writer's Digest Best Book Awards
  • Finalist in USA Book Awards
Read Amazon reviews|Rate or write a review
Loading
Category:
Choose a different view:
Format:
Print | Kindle |