Bob Burg

You picked up this book because your breakup has been reduced to something that you feel you must “win” to emotionally survive and move on. This reduction can only take place if you were involved with a toxic person. Toxic people are selfish, empathetically bankrupt, and have a limited relationship with reality. Anyone who feels validated by exploiting your hunger for theirs is toxic—to your peace, your life, and your mental health. Breakups aren’t won by game-playing or vilifying your ex. They’re won by realizing that winning is losing a partner who has proven to be a dead end. A new life is waiting for you at the end of this journey. In Win Your Breakup, relationship and self-help coach Natasha Adamo presents the opportunity for a life with relationships that you don’t have to tolerate and eggshell-walk your way through. It’s a life in which your ex regrets the day they ever decided to breach your trust and break your heart; a life in which those who took you for granted wish you could find a way back into theirs. In this life, you can choose to walk away from toxicity—no more trying to be the person someone may want, may commit to, may be honest with, and may treat with respect. This life is about to be your own.

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret—no matter what industry you’re in—is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before. Far beyond Spotify, Netflix, and New York Times subscriptions, you can sign up for weekly or monthly supplies of everything from groceries (AmazonFresh) to cosmetics (Birchbox) to razor blades (Dollar Shave Club). According to John Warrillow, this emerging subscription economy offers huge opportunities to companies that know how to turn customers into subscribers. Automatic customers are the key to increasing cash flow, igniting growth, and boosting the value of your company. Consider Whatsapp, the internet-based messaging service that was purchased by Facebook for $19 billion. While other services bombarded users with invasive ads in order to fund a free messaging platform, Whatsapp offered a refreshingly private tool on a subscription platform, charging just $1 per year. Their business model enabled the kind of service that customers wanted and ensured automatic customers for years to come. As Warrillow shows, subscriptions aren’t limited to technology or media businesses. Companies in nearly any industry, from start-ups to the Fortune 500, from home contractors to florists, can build subscriptions into their business. Warrillow provides the essential blueprint for winning automatic customers with one of the nine subscription business models, including: The Membership Website Model: Companies like The Wood Whisperer Guild, ContractorSelling.com, and DanceStudioOwner.com offer access to highly specialized, high quality information, recognizing that people will pay for good content. This model can work for any business with a tightly defined niche market and insider information.The Simplifier Model: Companies like Mosquito Squad (pest control) and Hassle Free Homes (home maintenance) take a recurring task off your to-do list. Any business serving busy consumers can adopt this model not only to create a recurring revenue stream, but also to take advantage of the opportunity to cross-sell or bundle their services.The Surprise Box Model: Companies like BarkBox (dog treats) and Standard Cocoa (craft chocolate) send their subscribers curated packages of goodies each month. If you can handle the logistics of shipping, giving customers joy in something new can translate to sales on your larger e-commerce site. This book also shows you how to master the psychology of selling subscriptions and how to reduce churn and provides a road map for the essential statistics you need to measure the health of your subscription business. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 percent of sales growth, The Automatic Customer will be your secret weapon. Table of Contents Introduction PART ONE: SUBSCRIBERS ARE BETTER THAN CUSTOMERS Chapter 1: The New 500-Year-Old Business Model Chapter 2: Why You Need Automatic Customers PART TWO: THE NINE SUBSCRIPTION BUSINESS MODELS Chapter 3: The Membership Website Model Chapter 4: The All-You-Can-Eat Library Model Chapter 5: The Private Club Model Chapter 6: The Front-of-the-Line Subscription Model Chapter 7: The Consumables Model Chapter 8: The Surprise Box Model Chapter 9: The Simplifier Model Chapter 10: The Network Model Chapter 11: The Peace-of-Mind Model PART THREE: YOUR SUBSCRIPTION BUSINESS FIELD GUIDE Chapter 12: The New Math Chapter 13: The Cash Suck vs. The Cash Spigot Chapter 14: The Psychology of Selling a Subscription Chapter 15: Scaling Up Chapter 16: Reflections

NOW A USA TODAY AND WALL STREET JOURNAL BESTSELLER! What are your limits? Care to break them? To inspire change in yourself and your team, you must break free from what's holding you down. In Elevate, award-winning CEO and #1 Wall Street Journal bestselling author Robert Glazer reveals four life-changing principles―or capacities―that will allow you to overcome self-limiting beliefs, establish positive habits, find your core principles, and build more rewarding personal and professional relationships. As we look to elevate ourselves, we must do so much more than beating the competition, because our greatest competition is ourselves! We need to find ways to consistently outperform ourselves and our own expectations. Robert has built a career on accelerating productivity and careers. Elevate is based on his four foundational elements necessary for elevating our performance: Spiritual: Who you are, what you want most and the standards you live by.Intellectual: How you think, learn, plan and execute with disciplinePhysical: Your health, well-being and physical performanceEmotional: Your ability to overcome challenging situations, your emotional mindset and the quality of your relationships.Elevate explores each of these elements in detail and offers actionable tips you can use to start improving today. The key is elevating yourself beyond the edge of your current abilities. Challenge yourself, and the result will inspire others to rise along with you. It's time to break free of your limits.

Have you ever wondered why some people seem to catch all the breaks and win over and over again? What do the super successful know? What is standing between you and your wildest dreams? The Book of Mistakes will take you on an inspiring journey, following an ancient manuscript with powerful lessons that will transform your life. You'll meet David, a young man who with each passing day is more disheartened and stressed. Despite a decent job, apartment, and friends, he just feels hollow . . . until one day he meets a mysterious young woman and everything starts to change. In this self-help tale wrapped in fiction, you'll learn the nine mistakes that prevent many from achieving their goals. You'll learn how to overcome these hurdles and reinvent your life. This success parable is packed with wisdom that will help you discover and follow your personal purpose, push beyond your perceived capabilities, and achieve more than you ever dreamed possible. You'll find yourself returning again and again to a deceptively simple story that teaches actionable insights and enduring truths.