Eric July

Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

What would you do if your faith could cost you your life? The fascinating story of one of Christianity’s most courageous heroes, Dietrich Bonhoeffer, is now abridged and adapted for students. This compelling account of Bonhoeffer’s remarkable testimony—combined with historical, theological, and political elements and enhanced with photos—brings the story to life. How did Bonhoeffer become someone who would defend God’s truth, even when it was a matter of life and death? How did he endure the hardships that came with his faithfulness? How might we respond similarly to injustices today? New York Times bestselling author Eric Metaxas vividly portrays the struggles and faith of Bonhoeffer, a man who had the courage to follow his convictions into Nazi Germany and stand up for the truth of God.

KRAKOA. Every mutant on Earth lives there … except for one. But now it’s time for FRANKLIN RICHARDS to come home. It’s the X-MEN VS. the FANTASTIC FOUR and nothing will ever be the same.

Collects Black Widow (2019) #1-5. Jen and Sylvia Soska - the Twisted Twins - tell a story of vice, violence and vengeance! Natasha Romanoff was trained to kill. For years now, she's tried to overcome that programming to side with the angels - to be a hero. And where did that get her? Killed. By one of the few true friends she allowed herself to have. Now the Black Widow is back from the dead, angry as hell and finding those better angels harder and harder to hear. Natasha cuts a swath through the island underworld of Madripoor, and she has a party to crash - one filled with ruthless villains. But soon Natasha will be trapped in someone else's dark web! The true enemy is revealed. Lines are crossed. There is no turning back!

Paris, London, Montenegro. Natasha is in a race against time, under the shadow of the hammer… A dark plot threatens Europe, and even SHIELD doesn’t know who’s behind it... With nowhere to turn for answers, Natasha has no choice but to ask THE RAVEN for help…